What It Means to be An
Internet Company – Part 1 (Page 5 of 6)
Technological
Detailed in this section are a number of technical attributes that may
relate to Internet companies.
- Always use Internet standards.
The basic standard for the Internet is IP - Internet Protocol. Other
standards include HTTP, HTML, XML, and other programming and server-level
standards. Specific guidelines would probably be to always use Web-based
interfaces, as opposed to traditional client/server-based ones. By
standardizing on Web-based interfaces to applications and services,
transportability is possible.
Application development and deployment decisions should aim to embed
the Internet into each and every one of those decisions. To maximize the
Internet-fullness, you may have to accept less functionality to get an
Internet-based product. Use leverage to force suppliers of the products
you need to Internetize their products.
- Strive for IP2 –Internet protocol + intellectual
property. A basic Internet strategy is predicated on leveraging
the Internet as an infrastructure for communications and computing and
for incorporating intellectual property-based products and services.
- Maximize the number of touchpoints. Create as many
points where other Internet-based applications, services, and people
can interact with your Internet applications and services, i.e.,
points where people and other Internets can touch your Internet.
Part 6 - What Does It All Mean?
|